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Nov 13, 2024
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2016-2017 Catalog ARCHIVED PUBLICATION
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MKT 120 - Principles of MarketingClass: 3 Lab: 0 Clinical: 0 Credit: 3 No Pre/Corequisites This course introduces principles and problems of marketing goods and services. Topics include promotion, placement, and pricing strategies for products. Upon completion, students should be able to apply marketing principles in organizational decision making.
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